About this project
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© 2025 RIWON KWON. All rights reserved.

© 2025 RIWON KWON. All rights reserved.

© 2025 RIWON KWON. All rights reserved.

Administrative Platform for B2B Partner Education

An administrative platform, paired with the partner education system, to manage partners, lessons and analysis, managing a cross-functional team of 10.

TEAM

2 UX Design interns (Me!) 3 AI Architect Interns @InBody 3 Engineers @InBody

TIMELINE

Jun 2025 - Nov 2025

PLATFORM

B2B Website

Administrative Platform for B2B Partner Education

An administrative platform, paired with the partner education system, to manage partners, lessons and analysis, managing a cross-functional team of 10.

TEAM

2 UX Design interns (Me!) 3 AI Architect Interns @InBody 3 Engineers @InBody

TIMELINE

Jun 2025 - Nov 2025

PLATFORM

B2B Website

Administrative Platform for B2B Partner Education

An administrative platform, paired with the partner education system, to manage partners, lessons and analysis, managing a cross-functional team of 10.

TEAM

2 UX Design interns (Me!) 3 AI Architect Interns @InBody 3 Engineers @InBody

TIMELINE

Jun 2025 - Nov 2025

PLATFORM

B2B Website

ROLES & CONTRIBUTION

  • UX Research: Field Observations, Contextual Inquiries, User Interviews, Affinity Diagram, Task Flow, Persona, User Journey Map

  • Prototyping & Testing: UI Design, Interactive Wireframes, Usability Testing, Fast Iteration & Feedback Loop

ROLES & CONTRIBUTION

  • UX Research: Field Observations, Contextual Inquiries, User Interviews, Affinity Diagram, Task Flow, Persona, User Journey Map

  • Prototyping & Testing: UI Design, Interactive Wireframes, Usability Testing, Fast Iteration & Feedback Loop

HEIGHLIGHT IMPACT

This project has expanded to launch after testing MVP version.

HEIGHLIGHT IMPACT

This project has expanded to launch after testing MVP version.

HEIGHLIGHT IMPACT

This project has expanded to launch after testing MVP version.

75% ↓

User Administration Workflow

20 minutes ↓

Retention Analysis Time

90%

Positive Feedback

BACKGROUND

The project sees InBody as a client, with a focus on creating a product for fitness challenge management tool.


The product system consists of the three elements as described previously: the body composition analyzer, and fitness challenge program at gyms.

낮은 기기 활용도와
챌린지 관리의 어려움 Difficulty of fitness challenge management and low body analyzer uses

  • InBody's body composition analyzer is left behind at gyms, while nobody recognize the devices at gyms.

  • Trainers often try fitness challenge which Whenever trainers try to use the device for


  • A outsourced WordPress-based B2B Learning Management System, designed to educate users on health devices and information, faced major inefficiencies.

  • Admins faced slow operations; partners experienced delays; and those involved in the LMS process, such as lecture creators and marketers, felt frustrated.

  • Ultimately, these gaps led to operational inefficiency and learner frustration.

BACKGROUND

The project sees InBody as a client, with a focus on creating a product for fitness challenge management tool.


The product system consists of the three elements as described previously: the body composition analyzer, and fitness challenge program at gyms.

낮은 기기 활용도와
챌린지 관리의 어려움 Difficulty of fitness challenge management and low body analyzer uses

  • InBody's body composition analyzer is left behind at gyms, while nobody recognize the devices at gyms.

  • Trainers often try fitness challenge which Whenever trainers try to use the device for


  • A outsourced WordPress-based B2B Learning Management System, designed to educate users on health devices and information, faced major inefficiencies.

  • Admins faced slow operations; partners experienced delays; and those involved in the LMS process, such as lecture creators and marketers, felt frustrated.

  • Ultimately, these gaps led to operational inefficiency and learner frustration.

Discovery and Research

Stakeholder Interviews

  • Admins: They lacked direct control essential tasks such as user authorization, content creation, and user analysis. What should have been a simple click was a time-consuming chain of requests involving multiple stakeholders and documents.

  • B2B Partners: They had no self-service tools, forcing them to rely on slow, manual requests to admins for essential tasks like adding learners and tracking team progress.

Discovery and Research

Stakeholder Interviews

  • Admins: They lacked direct control essential tasks such as user authorization, content creation, and user analysis. What should have been a simple click was a time-consuming chain of requests involving multiple stakeholders and documents.

  • B2B Partners: They had no self-service tools, forcing them to rely on slow, manual requests to admins for essential tasks like adding learners and tracking team progress.

Journey Mapping

Where did the delay happen?

Knowing "outsourcing" was the cause wasn't enough. I mapped the entire user journey to pinpoint where a simple task spiraled into a frustrating waiting game.

There are Two critical bottlenecks:

Journey Mapping

Where did the delay happen?

Knowing "outsourcing" was the cause wasn't enough. I mapped the entire user journey to pinpoint where a simple task spiraled into a frustrating waiting game.

There are Two critical bottlenecks:

Journey Mapping

Where did the delay happen?

Knowing "outsourcing" was the cause wasn't enough. I mapped the entire user journey to pinpoint where a simple task spiraled into a frustrating waiting game.

There are Two critical bottlenecks:

" How might we redesign our WordPress-based LMS into an internal platform that simplifies manual workflows for onboarding and data analysis, strengthens data security, and sustains user trust?"

" How might we redesign our WordPress-based LMS into an internal platform that simplifies manual workflows for onboarding and data analysis, strengthens data security, and sustains user trust?"

" How might we redesign our WordPress-based LMS into an internal platform that simplifies manual workflows for onboarding and data analysis, strengthens data security, and sustains user trust?"

Ideation

Linking the Core Workflow with Commerce Data

Our central insight was to leverage an untapped asset: the customer purchase database.

We proposed a system that automatically links this commerce data to new user accounts, which would not only eliminate the manual authorization bottleneck but also enforce data integrity by auto-filling information often missing from user sign-ups.


But… How would we get the data?

The technical solution was to integrate our database with the logistics system's API.

While this connection required a manual sync for the MVP, this architecture provided a clear, scalable pathway to full automation in the next development phase.


Streamlining User Analytics

To address the heavy operational burden of user analysis, we proposed a data-driven dashboard.

By collaborating with the operations team to identify their most critical metrics, we designed a solution that would surface actionable, at-a-glance insights, finally replacing their cumbersome and insecure manual reporting workflows.

Lessons learned

Intentional Decision-Making

Managing a large-scale project taught me the importance of setting clear milestones, making strategic decisions, and ensuring team alignment on deliverables.

Open Communication

Designing features highlighted the value of listening to diverse perspectives to create better solutions.

Lessons learned

Intentional Decision-Making

Managing a large-scale project taught me the importance of setting clear milestones, making strategic decisions, and ensuring team alignment on deliverables.

Open Communication

Designing features highlighted the value of listening to diverse perspectives to create better solutions.

a cell phone leaning on a ledge
a cell phone leaning on a ledge